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Industy Analyst Coverage

Market Overview: The Advent Of Enterprise Carbon And Energy Management Systems

Sketching The New Opportunities For IT Vendor Strategists
by Christopher Mines, November 17, 2009

A new liability is coming onto the collective balance sheet of companies around the world: carbon. In the context of increasing awareness of the business and societal risks of climate change, corporate carbon emissions (and the energy consumption that creates them) are being scrutinized as a crucial indicator of business performance. And the spreadsheet data that most companies use to estimate their carbon footprint will not withstand that scrutiny from customers, regulators, and shareholders... Read Full Forrester Report

Software Strategists Tackle Green IT

How The Software Industry Will Go Green
by Christopher Mines, April 7, 2008

To date, the vast majority of mindshare and activity about improving the IT industry's environmental stance has focused on the life cycle of hardware assets — greening their design, manufacturing, operation, and recycling/disposal. Recently, we have received a number of inquiries from the software side of the industry about its opportunities to help customers accelerate green IT and broader green business initiatives. Software has a huge role to play in green IT, with contributions coming from products and vendors across a range of enterprise software markets... Read Full Forrester Report